The corona pandemic has provided new insights and changed the balance between home and work forever. Hybrid working is becoming the future, redefining the office. No longer a building to waste 40 hours behind the desk, but rather a meeting place with enhanced social cohesion. An incubator for personal growth, where people come together, inspire each other and where (coincidental) encounters take place.
The new application created by Yask Facilities provides the most convenient working environment for employees, visitors and administrators. Developed entirely future-proof, to the standards of the post-Corona era, using personal attention, data and tools to assist.
C FOR CHARLIE was allowed to work on the design of this new product. We started the search by finding a strong name. A name with a link to personal experience, attention and data, but also internationally deployable and gender-neutral. We formed the name GIIO with the Dutch keywords: ‘Gevoel’ (Feeling), ‘Gegevens’ (Data), ‘Interactie’ (Interaction), ‘Informatie’ (Information), ‘Interesse’ (Interest), ‘werk Omgeving’ (work Environment) and ‘Ontdekking’ (Discovery).
In addition to the GIIO app and online tools, GIIO is characterised by always having a service host on-site to ensure a clean and safe workplace. The host personally welcomes the visitors, acts as a point of contact and offers assistance or guidance with reservations and meetings.
This service host is not a set person but changes on a daily basis. The host can be recognised every day thanks to the GIIO pin he or she wears visibly. For this purpose, we developed a GIIO avatar that corresponds to the image in the app. The avatar is gender-neutral and not linked to a fixed skin colour. This way, the user avoids looking for a person resembling the digital avatar but instead looks for the person with the distinct GIIO pin.
Through data analysis, the system provides insight into (optimal) occupancy, the number of visitors, targeted purchasing and therefore ensures cost control. The piece of data was so essential that we used binary language as inspiration for the logo. As a result, the logo was made up of zeros and ones.
For both the avatar and the logo, the scalability of the product is taken into account. These are two designs that can be personalised and deployed for each company through different colour shades.
GIIO is still under development, over time this project will be supplemented.